Utopia One X (U1X) entered the market almost a decade ago and quickly gained popularity due to superior attributes like a pleasing blue-white shade and surface smoothness to deliver exceptional print gloss. Appleton now felt the timing was right to make U1X the first domestic FSC-certified coated paper in response to customer's requests for an even greener profile, U1X has been re-introduced as U1X: Green. The updated product continues to be FSC certified and now offers 20% post-consumer recovered fiber content and renewable energy.
With a strong, blue-white and extra bright shade, superior ink snap, and leading green attributes, even the most sophisticated projects need not settle for less. U1X: Green is green made brilliant - a smart choice for the environment and for projects requiring beautiful results. U1X: Green is used by organizations that have stakeholders anxious to learn about - and track progress on - their environmental strategy.
Brainshark is offering a special package designed specifically to kick start a company-wide sustainability initiatives by helping you get employees up-to-speed and aligned around common goals. Using Brainshark's easy-to-use technology for on-demand presentations, enable your Green Team members, executives, topic experts, and other businesspeople to easily educate employees and communicate important updates.
The Green Kick Start Kit includes not only an introductory license package for the Brainshark Platform so you can begin to create, send, and track on-demand education, but it also includes a pre-loaded, 10-minute Sustainability Primer course by ICF International, a global consulting firm. The course can be forwarded to your employees to help educate employees, as a complement to information about your company's initiatives.
Beautiful display banners that come from recycling and return to recycling - over and over again. The key to the ecobanner Program is primarily in the end-of-life services. 100% of the products are can be recycled by the company. They offer programs for all clients to take back ecobanner products and ensure that landfills are free of these products. To their knowledge, ecobanner is the only company offering this as part of their services.
In addition, they use 100% PCR materials and avoid the use of toxic materials or process that result in hazardous by-products. The print processes do not contaminate the materials or compromise their ability to be recycled into new feedstock for a cradle-to-cradle solution. They work with clients to create new applications that not only reduce environmental impact, but save money in production, transportation, packaging and disposal; all while making a better looking, better performing product. For all solutions, ecobanner conducts Life Cycle Assessments and assist client in inclusion into their own sustainability programs. This partnership results in objective and demonstrable benefits.
Finch Paper Product: New Premium Blend Text & Cover
Finch Paper has unveiled new Finch Premium Blend, offering the perfect combination of print quality, environmental attributes and cost-conscious sensibility. Premium Blend is not only expertly crafted to deliver phenomenal print performance on its velvety-smooth surface, it's made with 30% post-consumer fiber and certified to meet the responsible forestry standards of both the Forest Stewardship Council and the Sustainable Forestry Initiative® (SFI) program.
Flagship Press, based in North Andover, MA, will buy 1,997,000-kilowatt hours of renewable energy credits. Compared to the average generation mix in the national electric grid, the environmental benefit from this purchase is equal to offsetting approximately 1,230 metric tons of carbon dioxide, the impact equivalent to planting more than 1,100 acres or not driving 3.1 million miles. This commitment qualifies them a Green Power Leader among the Environmental Protection Agency's Green Power Partnership.
Flagship Press' wind power commitment is a natural step in furthering the company's environmental goals. In addition to supporting clean energy, Flagship Press is FSC certified, uses energy efficient lighting, soy-based inks and Green-Seal Certified cleaning products. They also recycle 100% of their paper waste, which is equal to 960 tons of paper each year.
The greenbizjournal.com web site will be replaced with a new, much more comprehensive design and renaming the site bizjournalsgreen. The new site will allow the journal to deliver in a more user-friendly way the dozens of stories about green business that are written by the 600-plus journalists at our 41 business journals around the country. This will also be giving space and time for more comprehensive national coverage on the bizjournalsgreen site than on the current site. The launch date for the new, improved site is September 30, 2008.
ecowiseSM Assess—An initial assessment and analysis Pitney Bowes ecowise program experts can work with you to analyze your current mailstream processes and determine your current level of eco-performance. These specialists analyze the findings using an estimator tool and prepare a gap analysis that identifies opportunities for improvement and potential value benefits.
ecowiseSM Plan—A practical and verifiable roadmap In the ecowise Plan phase, our specialists develop a best-fitstrategy for lowering your carbon footprint, based on the data collected in the assessment phase. This roadmap details specific actions to be taken, along with steps, best practices, processes, procedures, and technology to create an ecowise mailstream by remapping processes and leveraging eco-related hardware and software solutions.
ecowiseSM Create—An implementation of the ecowise Plan A green mailstream is a smart mailstream. This phase delivers a solution and applies a value to the benefits of the ecowise roadmap. ecowise program specialists then work with you to implement the roadmap by revising existing processes and tracking environmental gains.
ecowiseSM Validate—Validated evidence of the new ecowise performance
Each customer receives a certificate of completion that documents its eco-performance level. This validation and certificate provides a platform for communicating the company's commitment to environmental responsibility and sustainability of the mailstream. It also establishes a baseline for continuous improvement and future validations.
ecowiseSM Brand—Promoting ecowise recognition across multiple marketing channels The ecowise program permits validated mailers to publicly highlight their investments and environmental performance through traditional and innovative approaches. Validated mailers will be able to imprint endorsed ecowise program logos and messages on websites, brochures, articles and presentations.
Presstek will be introducing its new range of chemistry-free CTP systems, including the Compass Series of 4-up and 8-up platesetters, offering environmental and production efficiencies for high quality printing with Presstek's Aurora Pro chemistry-free plates. Presstek will also be offering the new Vector FL52 with chemistry-free Freedom Pro plates, which is ideal for your local quick and in-plant print service providers.
Minimizing the energy, labor and materials in print production is further economized by fully integrating these digital solutions. Presstek will debut its newly expanded range of workflow solutions that enable your print provider to offer you streamlined Web-based print on-demand ordering, approval, job tracking and overall logistical management services.
With QuantumDigital's eMarketing platform, entrepreneurs, professionals and businesses are able to personalize and tailor their online marketing efforts through dynamic, media-rich emails. The platform enables users to distribute permission-based, opt-in emails with the added flexibility to populate pre-defined templates or upload custom HTML designs.
QuantumDigital's eMarketing platform offers enhanced features such as a report that tracks each email campaign and identifies how many emails were opened, how many were received and who replied. Upon execution of a campaign, the user will be provided with information that includes the number of emails sent and how many emails are left in their current subscription plan, which will help users to plan accordingly for future email campaigns. The platform also has a built-in list management feature that allows users to save time by uploading and storing customer email lists for future campaigns. Within the list management feature, users also have the ability to continually add new contacts, search for contacts and update information, or delete entries from a saved list.
Quantum Digital Products: Six New Direct Marketing Service Packages
QuantumDigital has launched of (remove of) six new online direct marketing service packages: three single-user packages designed for marketing (remove marketing) individual business owners and three multiple-user packages designed specifically for businesses with distributed sales networks and field associates. The new packages make navigating QuantumDigital's direct marketing portal easier and ultimately allow users to spend more time on marketing strategy, instead of marketing logistics.
Single User Packages are ideal for entrepreneurs, home office professionals, marketing professionals or any individual conducting a direct marketing campaign. Multiple User Packages are suited for franchises, small to medium sized businesses, enterprises, real estate franchises and distributed sales networks. These packages provide you with a branded portal, a variety of branded marketing collateral to make available to multiple users, access to eMarketing, marketing support to launch your program and more.
QuantumDigital's new visual mapping technology combines the power of robust demographic data selection and visual mapping to accurately identify and target business' idea prospects within a desired direct mailing area. First it is integrated into a complete direct mail fulfillment platform. So, marketers can create personalized postcards, find their business' ideal client, and mail targeted marketing messages directly to their prospects' mailbox.
Users of this tool build their perfect prospect's profile by choosing for a robust list of demographic selections, then draw on a map powered by Google Maps to define the desired mailing area. MapMail pinpoints the addresses and uses them for the mailing.
Look for the Insiders Preview Arrow on an exhibitor's booth and find new, green sustainable products. 
